The Blends of the Virtual World launches Words with Will
Words With Will is a conversational-style podcast with several of the World’s Best Bartenders, Operators and Brand Legends.
Learn More
Define Your Signature - Interactive workshop
Hear from two bona fide bar stars: Moe Aljaff, and Johannes Möhring.
Learn MoreGrowing drinks in the Modern Bar with Sam Egerton and Friends
Explore a world of creative, sustainable, cocktail making, from the ground up.
A unique education platform specifically created for hospitality professionals is coming!
Save money whilst saving the planet!
Time to try foraging! We’ve pulled together a handy guide to get you started.
Learn MoreWELCOME TO THE BLEND
BE INSPIRED TO MASTER YOUR CRAFT
Created by bartenders for bartenders, The Blend is an innovative & inspiring bartender engagement program, brought to you by Beam Suntory. We like to think of ourselves as a bartending community – where emerging, professional and master bartenders join together.
Our passion is our purpose – share yours with us!
The Blend Time to try foraging! We’ve pulled together a handy guide to get you started.
Industry News We’ve rounded up a selection so you can find the support you need going into 2021
We find out what’s coming up for Brendan this year and his tips for getting through a rough patch
The Blends of The World
The Blend brings you the world’s best in the industry to inspire you to be creative in your craft.
Define your Signature - Interactive Workshop
Moe Aljaff and Johannes Möhring talk about defining your signature style in the bar context.
Growing drinks in the Modern Bar with Sam Egerton and Friends
Within each episode, you’ll discover a new way to Craft Cocktails, as well as Education on Basic Gardening Etiquette, Foraging, Seasonality, the World of Bee’s and Garden to Glass recipes.
The Work/Life Series by The Blend X Healthy Hospo
We’ve partnered with Tim Etherington-Judge of Healthy Hospo to set you on the path to lead a happier, healthier lifestyle.
Our Categories
With a heritage that dates back centuries, Beam Suntory, as a world leader in premium spirits, showcases unparalleled expertise in a diverse selection of categories.
Our Brands
Beam Suntory brands have been bringing people together for more than 200 years. Our world-renowned bourbons, Japanese whiskies, single malt scotches, tequilas and cognac are perfect for any occasion.
WHY JOIN THE BLEND?
Established in Australia 33 years ago, The Blend (formally known as Club Suntory) is a trade engagement program designed to engage and inspire the bartender community around the world.
WHAT WE DO?
The Blend supports and celebrates the bartender at every stage of their career; uniting and nurturing emerging, professional & master bartenders.
WHO ARE WE?
We are a blend of passionate storytellers, iconic brands, inspiring talent & industry innovation.
Master Your Craft
» Interactive Workshops
» Brand Masterclasses
» Geek Out! with hidden brand stories
» Global Industry Trends
» Extensive Cocktail Library
Be Inspired
» Access to Industry Mentors
» Brand Immersion Events
» Cocktail Competitions
» Industry Events
» Good Old-Fashioned Fun
Experience the Community
» BARFLY Digital Magazine
» News from Around the World
» Growing for Good Community Events
» World Bartender Day
